7 habits of highly effective omniture sitecatalyst users

September 16, 2008 by Anil · 8 Comments
Filed under: Omniture, Web Analytics Tutorials 

A web analyst using omniture sitecatalyst is overwhelmed with data, There are some great features which probably makes life easier if your a omniture sitecatalyst user. These features are the ones which are available within the omniture UI

Here’s an overview of all the 7 features, this post covers an intro to all the features. Look out for detailed posts on how these features can be used effectively on daily basis.

Click on the picture for a better view

1.) Omniture Alerts:

Alert Configuration window

Alert Configuration window

As a Web Analyst one is supposed to keep track of the KPI’s and also of course another important metrics.

Launching Web Analytics Community and Mobile Analytics Blog

September 11, 2008 by Anil · 6 Comments
Filed under: Web Analytics, Web Analytics India 

Here’s a quick update to all the readers of this blog. After couple of events held at bangalore there was a strong opinion of having a forum, a platform for the all aspiring web analysts to connect to industry experts(rather experienced folks) and share knowledge. It was also decided after a small poll that a forum ( community) is the best way to do this. Hence Web Analytics Community was born.

Web Analytics Community: A Platform for Web Analysts

Online Automobile Industry in India and Web Analytics Status

September 6, 2008 by Anil · 4 Comments
Filed under: Web Analytics India, internet-in-india 

Alright! so after really enjoying writing about Online Travel industry in India, it’s time to switch to the Online automobile market in India.

India has been the scene of some of the most frenetic deal-making, big expansion announcements, and new car launches in the global auto industry. Consider that in the last few years alone General Motors (GM), Fiat (FIA), Honda (HMC), Nissan (NSANY), and Hyundai have announced Indian investments valued at roughly $1.5 billion.
And recently TATA , India’s biggest vehicle maker bought British brands Jaguar and Land Rover.

Future Trends & KPI Online Travel Industry

August 10, 2008 by Anil · 3 Comments
Filed under: Web Analytics India, internet-in-india 

Continuing from the earlier posts on Online Travel Industry in India

Post one: Online Travel Industry India and Web Analytics Status

Post Two: Marketing Trends in Online Travel Industry India

This post covers how Web Analytics Tools can be used for Online Strategy and Optimization.

To Step back a little, Travel Industry has evolved! Big time in India. It all started with the airline industry boom, followed by Train and now Bus services. It’s young and happening and evolving

THE PAST

WAW Chennai now on Sunday Aug 10

August 5, 2008 by Anil · 3 Comments
Filed under: Events India, Web Analytics India 

Here’s an update to all those who are planning to attend the WAW Chennai event. WAW Chennai event to be held on August 9th is now postponed by a day to August 10. Here’s an update from Palani who’s hosting the event.

Host: Palani Balasundaram:

As the event was scheduled for Saturday (09-08-08), we had some difficulty in finding a suitable venue. Hence, we are forced to postpone the event to Sunday (10-08-08).

The event is to be held at:

Star City Bazullah Road
39, Bazullah Road,
T.Nagar
Chennai – 600017
Ph: +91 44 – 28155050
Timings: 16:00 hrs to 18:00 hrs (4:00 p.m to 6:00 p.m)

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