Web analytics Precess and Persuasion Architecture

June 14, 2007 by Anil
Filed under: Web Analytics 

Persuasion Architecture™ – a Six Sigma-like process

I wanted to share this article i read about Web Marketing and Analytics Process by Bryan Eisenberg. He speaks about the new the 10/20/70 Rule for Achievable Web Analytics Success. recently revised by Eric Peterson

He in brief also spoke about something called Persuasion Architecture™, and offered a free download of the document developed by Future Now
The reason we at Future Now developed Persuasion Architecture™ (pdf)–a Six Sigma-like process that provides blueprints to plan, measure, and improve your online sales and marketing–is because after years of working with clients optimizing their sites with web analytics and A/B & multivariate testing tools.

Thank You Brian :-)
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